Gedankenreise - Interview with the developers

The Facebook app "thoughts travel" is becoming a "hit" in the German-speaking community interested in traveling from Facebook. The viral effect is still on hold. In the past three days, the number of monthly active users of 3,500 to over 5,000 hochgeschnellt.

I therefore have a short interview with the behind this development TripsByTips persons, the managing director Uwe Frères and the developer Geron kept fresh.

Detlef Meyer (DM): Preliminary first congratulations. Your Facebook application "Gedankenreise" is very good for the users to. At the time of my last blog posts over you there were 2,044 active monthly users, today there are already 5,026.

As GmbH ...

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Viral marketing at Facebook - Gedankenreise - The Second

Even at the risk to be considered critically, because I always write about the same - now is an interim assessment of the Facebook app of TripsByTips necessary.

The basics you can see in my previous contribution on the subject.

Shortly beforehand: Started on 29 August 2008, held on 11 September 2008 there were 462 active monthly users.

At Camp Castle Kaprun last weekend (13 and 14 September 2008) there were just over 530 monthly active users and by Uwe Frères, the managing director of TripsByTips 1000 monthly active users as a target position for the end of the first month targeted.

Today, 20 September 2008:

2,044 active users a month

How do you say? Target met! Viral marketing works also.

The ...

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oans, zwoa, troffa

has once again feeling for the right moment in marketing proved.

Just in time for the Oktoberfest one has the Oktoberfest pilots launched.

"It is often complicated at the Oktoberfest among thousands of people with his friends to meet," said Fabian Angerer, director of i-locate GbR and initiator of free-timer "and precisely because our Oktoberfest comes into the game controller."

The Oktoberfest is a guide map for the 175th Munich Oktoberfest and shows the most important and most striking attractions of this Oktoberfest.

Wiesn-Lotse von freitimer für das Oktoberfest

Oktoberfest pilot of free timer for the Oktoberfest

"In order to better focus on the card are also typical features such as the crown on the Hofbräu marquee or the Ferris wheel included," Angerer said.

The pilot is ...

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Camp Castle Kaprun

In a picturesque location in the Pinzgau is higher than the same village Castle Kaprun, last Saturday and Sunday meeting of webinteresierten tourists from all German-speaking countries. Hoteliers, tourism marketers, Fremdenverkehrsler, IT professionals, Web designers and consultants - about 40 men and women who for two days on trends, ideas and want to exchange technology.

Great ambience, to own castle hangover.

castle camp-9

All rights reserved _dChris

castle-28 camp

All rights reserved _dChris

castle-32 camp

All rights reserved _dChris

The camp was on Friday evening was Dorfkrug begun. The main topic: the recent experiences and visited Barcamps.

Castle Camp 06 Dorfkrug

Photo tourism future, cc-share alike

Now the sessions:

Web 2.0 or "The landlord Kapruner regulars" dealt with the use of Web 2.0 in hotel marketing.

Toll was ...

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Viral marketing at Facebook - "Travel thinking"

More and more companies are taking advantage of the possibilities of social networks for their customers to them, where they spend part of their leisure time - precisely in these networks.

One of the most interesting networks with a range of over 90 million members and a rapid growth in the US-based company Facebook. There is already some time from the pure student network herausgewachsen and conquered more and more groups above the 25-year limit. In addition to the range, in particular the large number of communications options and usable Facebook so interesting feature (which is also immense pressure on the established business networks and LinkedIn XING exercises similar feature to implement).

Now is also the renowned ...

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Work where others vacation

The value of Kaprun / Zell am See in Austria is undisputed.

It is also one of the reasons why I am tomorrow evening at the beginning Castle Camp pleased. Discuss makes in a beautiful environment even more fun than usual And this was my life partner mitzukommen easy to talk about the beautiful area and the tourist offers to use.

Where the tourism Web affine and Web-2.0-moderately well it shows this "recruitment video."

I like this kind, as young creative people to work in tourism are to be won. If the times and in Germany it would. The performing employees ...

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LinkedIn and travel applications

Social Networks, User-generated content Comments (0)

TripIt

About Facebook I have recently written frequently.

But Facebook is not the only social network. Almost as strongly urges LinkedIn now available on the German market and wants the local Platzhirsch XING in the business social networking make the rank in dispute.

Apart from the wider international reach LinkedIn tries with more social features to score points. The groups and discussion features have been on the good level of XING raised. Now come as a student from the Facebook environment "applications", applications, added.

Besides the very interesting Twitter and blog link applications and to further cooperation in business-oriented apps, is now also the first travel application available. TripIt, comparable with Dopplr and similar offers the possibility of upcoming travel and enter their own network in order to bring. Also get displayed, who is from their own network at this time on or near the destination resides.

I have the times with the WTM in the next week tried.

That is on my page:

LinkedIn Startseite TripIt

So on my profile:

LinkedIn- Detlef Meyer

And so in the full view:

LinkedIn- My Travel

My LinkedIn connections, below the heading "Whos close to you" with images and names are depicted, I have the personality for justice's sake "truncated".

A very useful tool, because it can be found in larger networks quickly, before whom you still can take place. Suitable for planning, because the information only on time and location (city) limit. PS: If you are in the TripIt page changes is much more possible. Detailed plans for travel, accommodation and activities are feasible and then also with other tour participants interchangeable. The first shot was too fast. Sorry TripIt.

Interesting, how the idea of her Social Networks under the influence each other. LinkedIn makes this Facebook users to change (or business use) much easier.

admin @ November 4, 2008

Web 2.0 and the protection of World Heritage

Marketing Comments (0)

This time about Web 2.0 to preserving our environment and survival (in the literal sense) marketing for one of the most beautiful regions of our planet.

Here is an example shows how the full range of Web 2.0-tools can be used (blog, video, pictures, comments, Twitter).

The migration of more than one million gnus between Kenya and Tanzania is one of the wonders of our world. Tourists from around the world travel to the Mara-Mara and the Serengeti to the herds in the savannah and the crossing of the Mara River to see. Unforgettable images.

This natural spectacle, however, is constantly threatened by poachers, whose fight including the Ranger Mara reserve to be used. The funds for these men in their daily struggle against some heavy poachers come from the admission fees of the visitors. In normal years, the influx of tourists to the Ranger in sufficient numbers to pay.

This year, however, was not a normal year. After the political unrest because of the elections in Kenya, many tourists stayed away. This led to gaps in funding and efforts in the fight against the poachers had reduced. The lack of tourists not only hurt the Kenyan tourism industry itself, but to lead to a direct threat to wildlife. Fewer rangers = more poachers!
This year you go from one number from 40,000 to 100,000 gewilderten from gnus. A strong reduction in the population would wildebeest migration halt because no longer the size necessary for the preservation of individual Gnuherden reached.

Joseph Kimojino, one of the chief ranger of the Mara park, for 20 years in the park, has a blog started to raise money for the anti-Wildereianstrengungen to collect. In this blog he writes almost daily about the news from the reserve, about successes and failures in the fight against poachers, about friends who are in this struggle loose their lives.

All this is richly illustrated by him.

They have managed to stage her first goal of 60,000 dollars in the first year to reach. But with a shortfall of almost 50,000 dollars per month at the normal times, they have still a long way to go.
But without their efforts to protect migratory stocks is certainly the danger that one of the most breathtaking natural spectacles could disappear forever.

admin @ October 15, 2008

Facebook - Search is here!

Marketing, Search Engines, Social Networks Comments (0)

Now it is happening. Facebook has started his search. Powered by Microsoft.

For both companies may be a big step forward.

For FB goes in the direction of Single Point of Entry. More and more functions are from the FB-surface and surroundings to realize. What you will not even offered by Applications may be covered by sufficient demand in FB to be properly integrated. FB-Connect through more websites are directly intertwined with Facebook. The first applications are online.

With the search will also FB corresponding revenues have saved. Just because Microsoft to share some FB holds, it will be the integration of search does not have nothing.

For Microsoft, which desperately trying lost ground to Google to do well, opening up a huge potential customer. Microsoft knappst guaranteed so much market share in the search from Google. If not would be a miracle to a border of business failure. For both - FB and MS.

The search will, as always with Facebook, successively released.

admin @ October 9, 2008

Wish thinking

Internet booking, marketing, search engines Comments (0)

nixwieweg

By Nicolas Clarke, the managing director of nix-like weg.de, I was a few weeks ago to an offer of online travel nix-like weg.de attention, which is "thinking Memo Pad is called.

What really in any online portal, customers could already selected your hotel in an online notepad store, add notes and later retrieve, so a new search to avoid when looking at the portal returns.

The new notepad may be a little more. As the marketing department of nix-like away says - he thinks with. In the background, asks the "notepad" Held regularly offer. Any changes may be daily, weekly or even when updated by sending an e-mail or via an RSS feed to the customer concerned. Similarly, there are currently no other OTA, at least as far as I was researching.

That I had before I write about, first test. A hotel and a departure date in 2 months and was quickly selected after initial teething problems, a notepad set. A note when attempting a journey to remember that you must register in advance (logically) there would have helped. The registration is with the e-mail address is finished, so only the most essential. Remember you can currently only travel packages from each flat or last-minute offers. Only hotel unfortunately not succeed. Only flight should come soon.

The first 2 weeks just nothing happened. But then there was a price to see. In the end, better said until today, I would have compared to the first search result over 200 euros per person savings. So would wait worthwhile. And there are still two weeks time. Perhaps the price falls further and I will make a trip spontaneously?

Merkzettel

OK, there is something in poker - still await or slam! But at least you have a customer orientation and a current is not forced daily in the Internet itself up.

Another possible application is actually somewhat counter-productive for an OTA. From my own experience I know how eagerly many customers by travel agents on the activation of the new catalog season to wait YOUR hotel THEIR desire to book time. Exactly what it is about this "notepad" easily realized. This possibility is of course not the only customers nix disclosed weg.de-like, even travel agents can get a job and provide relief to the working their rivals outsource. A flag from the organizer of confidence (or the best commission scheme) is not replaced, but it can be a good complement to compete for the customers.

admin @ October 9, 2008

The tourist camp in 2009 Eichstätt

Marketing, Social Networks, appointments Comments (0)

24th January 2009 09:00 until 25th January 2009 17:00

logo_tourismuscamp_2009

After the great tourist camp in the last year is this year on 24 and 25 January 2009 naturally back into the beautiful Eichstätt.

They organize the holdings of the blog future tourism the second Barcamp in Germany on tourism.

Here is the description of the organizers for their Barcamp type:

1st A tourist camp offers a very good framework to discuss new developments around the tourism industry to inform. Particularly the issue of Internet and electronic media will again play a central role.

2nd A tourist camp is concentrated information in a short time and the meeting of interesting and interested professionals and all that kind of an uncomplicated and in a relaxed atmosphere.

3rd For many tourists, it is important to work intensively with new themes and ideas addressed in order to develop new products and approaches. The tourist camp is ideal for this.

4th A tourist camp is not a dry event, but a meeting with life

Four good reasons to participate. For registration is on the wiki to Camp:

http://www.tourismuscamp.de/index.php/Hauptseite

admin @ September 30, 2008

Travel Blog Camp London

Marketing, Mobile Web Search Engines, Social Networks, dates, user-generated content Comments (0)

11th November 2008
00:00 until 23:00

travel_blog_camp At the WTM in London, organized by Daren Cronian of TravelRants travel blog camp in a restaurant on the Thames in London. For me a great opportunity tourism bloggers from the British Kingdom and others to WTM angereiste again or some bloggers also the first time in person. Venue: Doggett's Riverside Bars & Terraces Date: 11 November 2008 Time: 19:00 to 23:00 To register, even if someone arriving and wants to participate here: Travel Blog Camp Registration

admin @ September 30, 2008